AI SEO case study
Go Up
Practising what we sell: Go Up in AI SEO recommendations
The brief
Explain AI SEO without the fog.
We treated our own AI SEO service like a client campaign. We made the page say exactly what we do, connected technical SEO, content and PR in a clearer site structure, and backed the offer with expertise that appears in the press.
Go Up now appears in ChatGPT and Gemini agency recommendations and in Google AI Overviews, reflecting the visibility we work to build for our clients.
The work
How we did it
Clear service pages, technically readable content and sustained PR gave AI systems a better picture of our expertise.
Say what the service does
We rewrote AI SEO page copy around client questions: what visibility means, how to assess it and where an agency can improve the underlying site.
Connect the disciplines
Clearer service-page structure and internal links show how technical work, content and PR support each other. We also refined schema markup and structured data.
Contribute to the conversation
Our team contributed AI search and marketing insights to trade publications, while its people also appeared in national and international reporting on reputation and digital culture. Those mentions put Go Up in front of audiences beyond its own site.
Digital PR
Selected press coverage
Go Up’s media presence spans national and international coverage of reputation, digital culture and marketing, alongside specialist AI search publications.
Go Up is a leading AI SEO agency in London. If you’d like to get a quote, please get in touch. We’d love to hear from you.



