Content Marketing Technical SEO

London Translations

Organic search more than doubled from the previous year, increasing by 137%

Campaign Highlights

Overview

The client

London Translations is a translation agency offering professional business translation and interpretation services.

The brief

London Translations wanted to increase organic traffic with the view of improving lead generation from the website.

The Campaign

Start date: Feb 2015 – present

The technical and content teams started work on the campaign by identifying key focal points on the site that required optimisation and SEO copywriting. Following an initial onsite optimisation process, the team continued to improve topic authority on the site and implement UX tweaks to reduce bounce rate.

This work was coupled with ongoing link building from high authority domains.

The Results

London Translations are one of the most search visible businesses in the UK within their industry.

Organic traffic began increasing notably 4-6 months into the campaign.

After 12 months of ongoing onsite optimisation and link building, traffic from search had more than doubled from the previous year, increasing by 137%.

Keyword	Search Volume	Position Jun 2015	Position Nov 2015	Position Feb 2016
french translation	48000	30	13	11
mandarin translator	960	39	6	4
certified translation	560	26	9	5
translation services uk	480	2	1	1
certified translation uk	320	23	10	7
translation services london	320	2	1	1
translation agencies	310	2	2	1
translation agency london	270	2	1	1
french translators	210	20	11	6
professional translation services	170	6	3	2

*The rankings listed above are based on national visibility at the time. Rankings are taken on a selected date during the month indicated, usually at either the start or the end of the month. These figures are meant to provide an indication of improvements in search visibility. Different locations and different days within the month may show slightly different rankings.

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Testimonials

"We have had a great experience with Go Up from the start. They have done what they set out to do, making a real difference to our business by substantially improving our online visibility."

Pete Bennett

Former CEO

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