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    Over 220% increase in non-branded traffic within 18 months

    Campaign Highlights
    anyvan logo


    64% increase in organic search traffic in the first six months

    225% increase in organic search traffic by the eighteenth month


    The Client

    AnyVan is a leader within its field. In less than a decade it has revolutionised the removals industry across the UK and EU. As an online business it relies heavily on organic traffic.

    The Brief

    Go Up commenced the SEO campaign with the aspiration to increase online visibility and improve organic traffic to service pages.

    The Campaign

    Start date: April 2016 – present

    Starting with a comprehensive technical audit, Go Up set about refining the site architecture and proposed a course of action that focused on bolstering topic authority for service pages.

    With a clearer site structure and uniquely optimised pages, our team executed a targeted content marketing campaign. This occurred simultaneously with a complementary offsite strategy to boost domain authority.

    The Results

    Measuring the performance of the campaign in six month increments, organic search traffic to service pages increased by 64% in the first six months. This rose to 76% at the twelve month mark. By the eighteenth month, this figure had leapt to 225%.

    AnyVan graph

    Call or send us an email today and we’ll discuss how you could become our next success story.

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    "Prior to the start of Go Up’s campaign, AnyVan already had high levels of organic traffic coming to the service pages. However, within eighteen months of campaign commencement, this organic traffic had increased by 225%."

    James Ebdon

    Marketing Director

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