Go Up is a leading SEO agency. In conjunction with our national SERP focused search engine optimisation campaigns, Go Up also offers focused local SEO, both for big businesses seeking to enhance the local and hyper local visibility of their various branches, through to small businesses who wish to broaden their local visibility, and everything in between.
Local SEO is more important than ever, with Google increasingly favouring local search results and allocating a significant portion of the search engine results page to the local 3 pack (a Google Map entry featuring 3 local businesses).
At Go Up we make sure that your business receives the local visibility it deserves, wherever your target market is in the UK.
If a strong local search presence is a priority to your business, we will ensure local SEO is a significant part of your wider SEO campaign and will work with you to get your website visible on Google Business and Google Maps as well as other local listing platforms. We’ll also leverage all the latest innovations in structured data to ensure your site occupies maximum visibility in local search.
Be in the right place at the right time
As their algorithms evolve, search engines have been placing increasing emphasis on local SEO, looking to favour real and reputable local businesses over large companies located outside of your immediate vicinity in response to search engine queries.
This is great news for those businesses and websites that have less time and money to put towards marketing their businesses online, as it gives them the opportunity to benefit from strong online visibility for the sole reason that they are geographically close to where that search takes place.
This movement is illustrated through the ever-increasing prominence of the map listings located near the top of the search engine results pages, whether you are searching on desktop, tablet or mobile device.
Why? Well, let’s take an example. Imagine someone searches ‘coffee shop’ on their smartphone whilst taking a stroll through Tech City (our local neighbourhood!). We can safely assume that that person wants to see all of the best options for their caffeine fix within walking distance, rather than seeing a link to a branch of a global coffee chain located on the other side of the city or indeed in a different province entirely.
Whether you are a national or international business that needs to regain visibility in local listings, or an SME seeking a share of your own search neighbourhoods, we will help you to get to where you need to be.
Dealing with multiple locations?
Does your business have multiple physical locations that all require local visibility within their respective search neighbourhoods? Go Up knows what to do about that too, and local SEO techniques will be central to our strategies.
As illustrated above, we work by ‘siloing’ the different areas of your website and applying ultra-local SEO techniques to each.
So if you’re a restaurant with branches across the UK, a salon chain opening a new go-to on the other side of town or a small business that is expanding to exciting new horizons, we are here to help!